Swiss-Emirati Company to Design a $2 Million Bra for Victoria’s Secret

Swiss-Emirati Company to Design a $2 Million Bra for Victoria’s Secret

The Internet has gone crazy over one of the world’s most expensive bras (yup, there are actually more expensive ones). Naturally, we’ve put our Nancy Drew outfit on to find out more, and stumbled upon Mouawad.   If you happen to not know anything about Mouawad, let us enlighten you. It is a privately held […]

Okhtein Urges Everyone to Stop Supporting Fashion Design Piracy

Okhtein Urges Everyone to Stop Supporting Fashion Design Piracy

A post shared by OKHTEIN (@okhtein) on Oct 2, 2017 at 9:05am PDT   When the two sisters Aya and Mounaz Abdel Raouf joined forces a couple of years back, they gave birth to Okhtein, a designer handbag brand inspired by the historical wonders of Old Cairo, that now comfortably sits on top of the […]

This Lebanese Blogger Made the Cover of Marie Claire Arabia Twice in a Row

This Lebanese Blogger Made the Cover of Marie Claire Arabia Twice in a Row

Lana El Sahely, founder of L’armoire de Lana, has been literally having one big breakthrough, after the other. The Lebanese fashion blogger and designer was featured on her first ever magazine cover on Marie Claire Arabia, for both the August and September issues. In her late twenties, Lana is the epitome of femininity, youth empowerment, […]

9 Hijabi Women Who Are Breaking Boundaries and Taking Things to the next Level

9 Hijabi Women Who Are Breaking Boundaries and Taking Things to the next Level

Muslim women have been dominating the media, fashion, beauty, sports and arts scene all over the globe and we definitely won’t hesitate to jump at the chance to support them for breaking the stereotypes that revolve around Muslim women, especially hijabis.   Hijabi women are almost always subjected to all kinds of misconceptions, but now they […]

Egyptian Interior Designer Nihal Zaki Nominated for International Design Excellence Awards

Egyptian Interior Designer Nihal Zaki Nominated for International Design Excellence Awards

  When it comes to design, authenticity and peculiarity, Nihal Zaki is your woman. A talent like no other, a mogul in Egypt’s interior design scene and – may we also add – she is a working mommy.     Whether you feel like partying with spikes on your shoulders, dress like Abla Fahita and […]

Top Egyptian Fashion Designer Is Giving One Lucky Winner a Once in a Lifetime Opportunity

Top Egyptian Fashion Designer Is Giving One Lucky Winner a Once in a Lifetime Opportunity

The fashion scene in Egypt has become more diverse with every passing day, but with that diversity, comes competition.     Which is where Amany El Cherif comes in. Fashion designers all over Egypt and the Middle East always try to swim against the current to make themselves stand out. They shower our timelines with […]

OPPO Made CFF8 an Unforgettable Fashion Show of the Year

OPPO Made CFF8 an Unforgettable Fashion Show of the Year

A few days ago Cairo Fashion Festival, in collaboration with Cairo Festival City Mall brought to you by ‘Selfie Expert’ OPPO hosted the capital’s largest fashion event for the eighth time.     The Egyptian fashion scene blossomed from the studios and workshops of designers, with golden hands and sheer incomparable talents to the runway.   From fashion guru Wadih El […]

Where Is Body Positivity and Plus-Size Fashion in the Middle East?

Where Is Body Positivity and Plus-Size Fashion in the Middle East?

by Rana Elhawary

Over the past few years, the Middle East’s fashion scene has grown in diverse ways. Firstly, the number of designers that are actively present in the region increased and, consequently, the quality and range of available designs and styles produced by said designers.     Secondly, there is a growing number of trend-setting celebrities and […]

Why GROHE Is Giving Us Ultimate Home Goals

Why GROHE Is Giving Us Ultimate Home Goals

Whenever I hear the name GROHE, the first thing that comes to mind is my bathroom sink, and quite possibly, the toilets we had at home. With very little knowledge and a yearning to know more, I jetted off from Cairo to Frankfurt, with very little expectations and knowledge on what to expect from ISH […]

Leading US Home and Lifestyle Channel HGTV Launches in MENA

Leading US Home and Lifestyle Channel HGTV Launches in MENA

by Charley Parker

  Leading US home and lifestyle channel HGTV launched yesterday across the Middle East and North Africa on the BeIN network (channel 118). The company also published a brand new website with design tips and property advice tailored specifically to viewers in the new region.   The website, HGTVarabia.com, showcases a wide array of home inspiration […]

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