Damas Jewelry, founded in 1907, has a new brand ambassador to celebrate the launch of their store in Dubai. The new store, ‘Bayt Damas,’ (house of Damas), offers fashion, art, and jewelry, all within the same store, and celebrates talent with marvelous collections. Lebanese-Tunisian star Nadine Njeim has been picked as the new face of Damas Jewelry, and the brand could not have made a better choice. While Nadine is a great actress and has several accomplishments under her belt, she embodies Damas’ values, as she is a symbol of female empowerment within the Arab World.
The 2004 Miss Lebanon winner was revealed to be the new face of Damas by its chairman, Luc Perramond, at the opening of the new store. At the event, Njeim wore a mustard dress by Lebanese couture house Zuhair Murad. She shared pictures of herself wearing the dress on Instagram, announcing the news of her selection as the brand ambassador of Damas. Their new campaign, launching in June 2021, will have Nadine Njeim as their star, front and center, and we’re stoked!