Hyde Park Developments Proudly Brands Egyptian Champ Farida Osman and Its Everything She Stands For
In an attempt to support the sports scene in Egypt, Hyde Park Developments picked record-holding swimmer, Farida Osman, out of many others to join forces with. Their smart choice is mainly due to their shared core values between Farida Osman and Hyde Park Developments; the accomplishments, decisiveness, and success.
Hyde Park Developments did not just limit themselves with the Farida Osman Academy deal that was announced earlier this year, the company decided to partner and exclusively sponsor the Olympian champ by every means possible.
It’s not just about the swimming academy or the financial support; Hyde Park is now branding Osman as a well-rounded person and not just as a champion athlete. The logo, for instance, reflects the champ’s flowy, yet bold, persona. Osman favored ‘freestyle’ over the ‘butterfly’ to be reflected in the logo, as freestyle is inclusive in all the strokes.
The logo is also relatable to both men and women; again, a choice made by Farida.
The Farida Osman brand is meant to reflect the balance Osman was able to achieve and every other athlete should also aim to achieve. Farida excelled at sports, education and was able to maintain a healthy social life besides all of this. That’s definitely something to highlight so every other athlete can learn from it; this is exactly what Osman wishes to achieve, to inspire young generations to follow in her footsteps.
With the support of companies and the likes of Hyde Park Developments, athletes will finally gain the kind of attention they need to excel at what they’re doing. Be it by funding them or offering whatever required resources, young potential champs will be able to up their game. With the Farida Osman Swimming Academy too, Hyde Park Developments can offer that kind of support to grow our young champs.