Refreshed, stylish, and effortlessly functional all in one outfit. Impressive, right? Well, don’t we all just look for these kinds of clothes that warm you, suit you, style you and more? All we’re looking for is something that glams our individuality. An outfit or a collection that speaks up for itself. With its new ICY PARK collection in partnership with Beyonce, adidas is bringing the streets to the slopes, infusing alpine-ready silhouettes with classic streetwear elements to deliver an array of apparel, footwear, and accessories that champion all forms of creative self-expression.
adidas x IVY PARK’s new ICY PARK collection is about understanding the true meaning of beauty, and that it isn’t merely about physical appearance. True beauty is in the health of our minds, as they say “body, mind and soul.” The collection speaks laughter, joy, inclusivity, love and action. This collection will help you find your own park.
Given the name ICY PARK collection, it’s certain that it’s refreshingly frozen, with a touch of classic streetwear; in other words, ICY PARK comes with chicness and a dynamic look for self expression. Isn’t that just what we’re all looking for? ICY PARK’s glam is inspired by your own individuality. Your park is your imagination, so let’s make it a wonderland.
The collection is on adidas.com.eg/IVYPARK, and in the new adidas originals store in Cairo Festival City Mall on the 24th of February.