Creative Campaign Surprises ‘Window Shoppers’ in Amsterdam’s Red Light District

redlightdistrict

We all know the first thing that comes to mind when you think of Amsterdam: drugs, partying and sex.

Forget about the drugs and partying for now, let’s talk about the sex. One of the city’s most notorious spots is the Red Light District with its live “window shopping”.

But what most people don’t know (or choose to ignore) is that most of the girls working in the district aren’t there by choice. Typically, the pimps that brought them there lured them with the promise of a dance career later on in the future.

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