Huda Kattan’s Brand Named the Biggest Beauty Label In 2021

By Rahma Haggag.

According to a recent report by Cosmetify, Huda Beauty Brand has been ranked as the top beauty brand in 2021.

The Cosmetify index started two years ago. It works on ranking the world’s biggest beauty brands based on their social engagement, increase in searches, Instagram followers, and hashtags. 

Huda Beauty was launched in 2013 by the US-Iraqi beauty blogger Huda Kattan who has taken the brand to a new level. Kattan went to a makeup school in Los Angeles then went to Dubai and created her own beauty brand. It was all started by a collection of false eyelashes that was launched in Sephora mall in Dubai. The brand then expanded to more collections and products and became one of the most popular brands globally. 

Huda Beauty now reached almost 50 million followers on Instagram and about 29.5 million hashtag mentions. In addition, the brand offers all different makeup products, brushes and tools, skincare products, as well as different gifts and sets.  

The three top Huda Beauty’s bestselling nowadays are: Rose Quartz Eyeshadow Palette, Rose Quartz Eye & Lip Essentials and Rose Quartz Lift & Glow Peel-Off Face Mask. 

It is a Dubai-based business; however, its products are stocked at several websites such as: Selfridges, Harrods, Brown Thomas, Arnotts,,,, and 

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