This is one of those ads that will tug at your heartstrings and make you regret all those times you didn’t answer your grandma’s phone call or flaked on a visit because you wanted to go out with your friends instead. Bad, bad you.
In all seriousness, it’s a well-done commercial and the Grandparents Frame is a smart way to apply already existing technology to address a wide generational gap in today’s interconnected world.
Watch it (and try not to tear up) here:
WE SAID THIS: Check out Egypt’s version of Pharrell’s “Happy” video – it’ll definitely put a smile on your face and some happiness in your heart!