Over 50k People Pledged Almost $11 Million to Fund This Project

You’d think a cooler is one of those products you have at home that you use just on special occasions. One of those products that is such a hassle because it’s so big and has like one purpose.

So when someone comes along and changes that idea, the cooler is going to go from just another product to an essential part of any summer.

These people really know how to make something multi-functional to the extent that you just can’t live without it. You’ll see this “Coolest” cooler every party, every event, every picnic and every family BBQ, because it’s a portable party disguised as a cooler.

Is that enough to get this ridiculous amount of people to pledge $11,000,000 to fund this project? Not really, because the biggest Kickstarter project failed the first time round. Why?

Because they launched their campaign in November when people weren’t even interested in thinking about coolers. Launching it in the summer, along with changing a few small features and getting the people who were interested to get more involved and spread the idea further has resulted in exceeding their goal by far to become the biggest Kickstarter project ever.

We gotta admit though, it really is the coolest cooler we’ve ever come across. Check it out below:

WE SAID THIS: Would you pledge money to fund the “Coolest” Cooler?