El-Helal Wel Negma Sues Starbucks Over Logo Copyrights
Update: Scoop Empire has been contacted by Chairman board and owner of EL-Helal and Golden Star, Walid Helal, to confirm that circulating news regarding a lawsuit between their company and Starbucks is false.
If news came out that unicorns made an appearance in Tahrir Square, we would be less surprised. Apparently, El-Helal Wel Negma, an Egyptian household products company, has sued Starbucks over copyrights infringement on their logo.
According to Youm7, the American coffeehouse chain filed a lawsuit before the administrative court to reject a demand by the Commercial Registration Authority (CRA) to change their logo, claiming that the decision was a legal violation. The American chain registered its logo on July 13th, 2015.
This is not the first time Starbucks has been sued for logo infringement. In 2006, the company won a two-year legal fight in China against a local coffee shop chain that violated their trademark. In 2016, the global chain won another case to stop a company called Coffee Rocks from using a similar logo. Yet in 2017, Starbucks wasn’t so lucky and lost a trademark lawsuit to Morinaga Milk.
Honestly, this is hilarious. El-Helal Wel Negma’s logo isn’t even remotely similar to the Starbuck one, other than the fact that they are both round. Yet, we have to give it to the local chain for having the confidence to go head-to-head with the world’s most well-known coffee shop franchise.