A Dummies Guide To: TikTok, The Snapchat of 2020
It’s no secret that video-sharing social networking platform TikTok is literally everywhere now! Although its initial release was in 2016, you can see how things evolved immensely in the past year, and how they’re hugely expanding and taking things to the next level.
If you don’t have a clue what TikTok is, it is a video-sharing social networking service owned by ByteDance, a Beijing-based company founded in 2012 by Zhang Yiming. It is used to create short lip-syncs, comedy, and talent videos.
The app is, by all means, very addictive and even though many download it out of irony, they end up spending hours checking out their funny yet easily digestible videos. The videos are real, short, spontaneous, and this is one of the main edges of TikTok that differentiates it from other video platforms. The app has been downloaded more than a billion times since it was released out of China in 2017, and it’s available in 40 languages!
Arabs are a very solid part of the TikTok community, whether in terms of consumers or producers of videos. Some of the Arabic content creators on TikTok already garnered millions of followers on the platform, and we see a spike in the amount of Arab celebrities that are starting to use the app.
It’s fun to check out the Arab content creators on the platform because their posts are hilarious, relatable, and super creative. They don’t only follow international trends and challenges, but they even create their very own. The ones that did really well on TikTok became very popular on other platforms as well.
You can follow things that you’re passionate about and would like to know more about, like El Ahly SC. You can also follow your favorite celebrities that are using the app like Ahmed Helmy, Karen Wazen, and Somaya El Khashab. Or you can follow TikTok Influencers like Gabs Masr, Didos, or Ahmed Hassan.
