Dubai Mall just got a surreal upgrade. Schiaparelli, the legendary Parisian fashion house, has opened a dazzling holiday pop-up in the mall’s Fashion Avenue, and it’s pure eye candy. Open from December 1 until February 28, 2026, the boutique promises a three-month dive into the Maison’s world of quirky glamour.
The Art of Schiaparelli: Where Parisian Glamour Meets Dubai
Step inside, and it’s like you’ve been transported straight to 21 Place Vendôme in Paris. The pop-up is decked out in black-and-gold lacquer with walls echoing the hammered brass of Schiaparelli’s signature surrealist jewelry. Inspired by the historic salons designed by Jean-Michel Frank for Elsa Schiaparelli, the space feels like part art installation, part luxury apartment—intimate yet theatrical.
Even the entrance is a showstopper. A sculpted golden façade with abstract keyhole motifs, an enigmatic eye, and a nose set the tone before you even walk in. If Dubai is known for over-the-top glamour, Schiaparelli’s pop-up somehow raises the bar with playful irreverence.
Highlights from the Fall–Winter 2025 Collection
Inside, it’s all about the Maison’s Fall–Winter 2025 collection. Think trompe-l’œil knits, sculptural denim, cocktail dresses, sharply tailored coats, and, of course, the iconic Face and Secret bags with their anatomical gold details. Jewelry, leather accessories, and other playful trinkets are displayed like works of art, turning shopping into an immersive experience.
The boutique doesn’t just showcase products—it’s storytelling. Every corner radiates Schiaparelli’s dual personality: meticulous French craftsmanship meets joyful, surrealist extravagance. From quirky sculptural tailoring to whimsical accessories, it’s a reminder that fashion can be fun, daring, and luxurious all at once.
A Pop-Up to Remember
This isn’t your average holiday boutique. Schiaparelli’s Dubai Mall pop-up is a mini celebration of its heritage, a playground for fashion lovers, and a surrealist escape right in the heart of the city. Whether you’re there to shop or just soak up the spectacle, it’s an invitation to wander through a world where art and fashion collide.
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