Want to shine bright like a diamond? You might want to check out Balqees Fathi’s Ramadan collection with Swiss luxury jewellery brand and watchmaker, Piaget.
The Geneva-based brand is celebrating Arab women this Ramadan by featuring the Emirati singer in their “Sunny Side of You” campaign. The energetic artist, who also has Yemeni roots, is the first Middle Eastern artist to work with Piaget.
Fathi, who has 8.7 million followers on Instagram, was the perfect pick for the campaign. Beyond the spotlight, the singer is also a women’s rights activist and was named the Planet 50-50 Champion by UN Women in 2016, making her the first person from an Arab state to be granted the title.