Here Are the Most Popular Brands in Egypt, UAE, and KSA
YouGov BrandIndex released its rankings for the most popular brands in 2019. Tech powerhouses like Google, Whats App, YouTube, and Samsung took the lead in the global list. Different countries in the Arab World had different rankings and in this piece, we’ll highlight the most popular brands in Egypt, the United Arab Emirates, and the Kingdom of Saudi Arabia.
YouGov is a British Company that releases the BrandIndex, an authoritative measure of brand perception. It continuously measures public perception of thousands of brands across dozens of sectors. They interview thousands of consumers every day, yielding over 2.5 million interviews a year.
The BrandIndex tracks brand perception using metrics such as buzz, impression, quality, value, satisfaction, recommendations, reputation, awareness, ad awareness, word of mouth, purchase intent, and purchase consideration.
Egypt
1 – Google
2 – Whatsapp
3 – YouTube
4 – Galaxy
5 – Facebook
6 – AlMarai
7 – Kitkat
8 – Dettol
9 – Apple iPhone
10 – Cadbury
UAE
1 – Emirates
2 – Whatsapp
3 – Samsung
4 – Carrefour
5 – Google
6 – YouTube
7 – AlMarai
8 – Apple
9 – iPhone
10 – Samsung Galaxy
KSA
1 – Al Baik
2 – Al Marai
3 – YouTube
4 – WhatsApp
5 – Google
6 – Saudia (Saudi Airlines)
7 – Apple
8 – Galaxy
9 – Mada
10 – Dettol
