Wa Hekaya: Farah Emara Brings Back Headwear Fashion with Her Latest Brand

Wa Hekaya: Farah Emara Brings Back Headwear Fashion with Her Latest Brand

by Reem Tolba

A post shared by Farahyemara@gmail.com (@farahemara) on Nov 8, 2017 at 9:43am PST   A decade ago, the fashion scene in Egypt may have been fledging but now it seems like we’re on our way to a full blown fashion industry. From names such as Okhtein turning heads on an international level, to local designers […]

Celebrate Twitter’s 10th Anniversary with These Hashtag Hacks

Celebrate Twitter’s 10th Anniversary with These Hashtag Hacks

  Today marks the 10th anniversary of one of the most influential websites in history! August 23, 2007 saw the birth of a phenomenon that revolutionized the way people and brands communicate — especially in the Middle East. Twitter quickly became a very important part of a lot of people, and directly influenced the lives […]

We Asked Egyptian Smokers Why They Started Rolling Cigarettes, and Here Is What They Said

We Asked Egyptian Smokers Why They Started Rolling Cigarettes, and Here Is What They Said

  With Egypt’s economy facing turbulent times, it is no surprise that people started thinking twice about their tobacco choices. The true heroes are the smokers who have managed to quit this extremely unhealthy and body damaging habit. However, not everyone could give up the habit, even in the face of the floating Egyptian pound, […]

Stop Telling Girls That Marrying This Version of Ramadan Sobhy Is Goals

Stop Telling Girls That Marrying This Version of Ramadan Sobhy Is Goals

Habiba Ekramy and Ramadan Sohby tied the knot this last weekend, and Egyptian social media users went crazy over the union. This was unsurprising, however, considering how much Egyptians fanatically love football.       While pictures and videos were shared live from the wedding, what was also shared was a collage showing pictures of […]

All about the Fans: The New Era of Music Videos

All about the Fans: The New Era of Music Videos

Music videos have always been quite essential parts of the music industry. Sometimes they help define an artist and show a part of them they want to share with the fans. Sometimes they help visualize the lyrics of a song, making them come alive and be all the more relatable and memorable, and sometimes they […]

How to Be a Dedicated Yogi in 6 Ridiculously Easy Steps

How to Be a Dedicated Yogi in 6 Ridiculously Easy Steps

Guest Post By Yasmine Abdel Hai

Apart from the fact that yoga as a sport has such amazing physical and psychological benefits, it is worth mentioning that it is extremely a hard one to practice. Though yoga could be a self practiced sport, it is dangerous to be practiced unsupervised especially for beginners. And since yoga has been a going trend […]