Why Egyptian Women Need to Stop Freaking out About Mounir’s Arrival

Why Egyptian Women Need to Stop Freaking out About Mounir’s Arrival

  Over the course of these past two weeks, Egyptian social media has been turned upside down by the appearance of a certain name in the streets of Heliopolis: ‘Mounir’. Women are losing their minds, Facebook groups are being bombarded with questions about the whereabouts of this guy, and men have no idea why their […]

We Went to El Gouna to Take the New MINI COUNTRYMAN for a Spin, and This Is What Happened

We Went to El Gouna to Take the New MINI COUNTRYMAN for a Spin, and This Is What Happened

The last weekend before Ramadan, marked the launch of the new MINI COUNTRYMAN in El Gouna. MINI Egypt graciously invited us to spend that weekend with them, as they showcase the biggest MINI ever! Needless to say, it was everything we expected and more.       MINI Egypt proved to be the most generous and […]

Meet the Phone That Is Elevating the Selfie Game

Meet the Phone That Is Elevating the Selfie Game

In this day and age, selfies are no longer just a way of taking pictures, they have become a way of making memories, a mode of self – expression and a means of communication.   We here at Scoop Empire, firmly believe in the power of selfies, which is why we were over the moon […]

Bella Hadid Heads to Dubai for One of the Most Exciting Launches of the Season

by Rana El Hawary

Yes, you have read that right! American babe, Bella Hadid, is officially going to be the second Hadid sibling to visit Dubai as part of a promotional tour with an internationally renowned fashion brand. What is the brand, you ask. Well it’s none other than the international fashion house Dior.     The tour is […]

Our Favorite Red Carpet Looks from the ‘dmc TV’ Launch Event

Our Favorite Red Carpet Looks from the ‘dmc TV’ Launch Event

Egypt’s latest and long awaited TV channel, dmc TV, just launched last night and not only are we beyond excited about the possibility of more Ramadan shows, but the photos from the Fairmont Heliopolis event looked like a lot of fun.   Red carpets have never been that big of a deal in Egypt. Yet, […]

#MadeByYou: Converse Egypt Celebrates Up-And-Coming Local Artists

#MadeByYou: Converse Egypt Celebrates Up-And-Coming Local Artists

This Wednesday, Converse Egypt is celebrating 98 years of the iconic All Stars and the untamed spirit of those of us who can’t live without our Chucks. You can tell a lot about a person from their shoes, and a pair of Chuck Taylors is like spotting a wink in a crowded room — you know he’s […]

Scoop Empire Took Over London With Lenovo

Scoop Empire Took Over London With Lenovo

I love technology and when it comes to new items that hit the market, I have to have them and try them out before anyone else! It’s a sick obsession I’ve had since I was a kid and quite a strange one considering I am a girl. So when Lenovo announced that they’ll be launching […]

Here Comes iPhone5: Apple’s Media Event Finally Announced

Apple Inc. distributed invitations to an event in San Francisco on Sept. 12, setting the stage for what is widely expected to be the release of the iPhone 5. The typically cryptic invitation said “It’s almost here”, sported a number 12 – corresponding to the date of the event – and cast a large shadow […]