We Finally Understand What Mohamed Ramadan Meant by ‘Ahe, Aho’

We Finally Understand What Mohamed Ramadan Meant by ‘Ahe, Aho’

by May Ayman

  The cat is finally out of the bag! After driving by Egyptian actor/superstar/the country’s favorite role model Mohamed Ramadan’s face every day on the Ring Road for the past month or so, we finally know what the “Ahe, Aho” billboards mean.   I’m not even going to lie, me and my friends had our […]

This Ramadan Ad Truly Embodies the Holy Month’s Generous Spirit

This Ramadan Ad Truly Embodies the Holy Month’s Generous Spirit

Ramadan Kareem is a statement that Egyptians often use to celebrate and commemorate the holy month’s arrival. ‘Kareem’ is an Arabic word that translates into ‘Generous’. That being said, we think there is nothing more fitting to describe Egyptians during the holy month than the term ‘generous’.     Why? Well, as truthfully stated by […]

These Football Songs Are the best Thing to Happen to Egypt in 2017

These Football Songs Are the best Thing to Happen to Egypt in 2017

  Our Egyptian existence is anything but happy. From an insane economic crisis and political woes, to not even affording the simple joys of our sad life, aka Nescafe and Nutella, God sent us something that has been putting a huge smile on our faces for the past few weeks.   How epic are those two […]

How Coca-Cola Is Making Everyone’s Sahel Instagram Pictures Look Cooler

How Coca-Cola Is Making Everyone’s Sahel Instagram Pictures Look Cooler

  It’s 2016, aka only 2% of the human race actually go to the beach to tan and swim. The rest of us just go and pretend we’re cool and having fun on Snapchat and Instagram. Coca-Cola, being the good guys that they are, do not judge us whatsoever, in fact they’ve decided to help us […]

7 Very Serious Questions We Have for Coca-Cola Bottle That’s Made of Ice

7 Very Serious Questions We Have for Coca-Cola Bottle That’s Made of Ice

  In case you haven’t heard or seen any of the mouth-watering billboards across Egypt, Coca-Cola just manufactured a new bottle made of ice. Now as much as we drool imagining ourselves sipping what we think would be the coldest drink to ever exist, we just have so many questions.   Egyptians and myself have […]

Coca-Cola’s New Bottles Are Made of Actual Ice

Coca-Cola’s New Bottles Are Made of Actual Ice

  We all know there’s nothing better than an ice-cold Coca-Cola on a hot summery day. The problem is, it’s so hard to keep that Coke nice and cool in the Egyptian heat – particularly if you’re, say, sitting on a beach in Sahel.   Luckily, Coke itself has come to the rescue with an ingeniously chill […]

RamaScoops 2016: Pepsi Beats Coca-Cola in the CSR Ads Battle

RamaScoops 2016: Pepsi Beats Coca-Cola in the CSR Ads Battle

  This year, instead of waiting ’till mid Ramadan to release their respective production, the ad race started alright, but on a CSR angle. Every company has a responsibility to give back to the society it operates in, especially the big ones.   For decades now, both Pepsi and Coca-Cola have had an extensive history of […]

Al-Ahly Wants YOU to Go with Them to Dubai and Face AS Roma Together

Al-Ahly Wants YOU to Go with Them to Dubai and Face AS Roma Together

We love online banter! As soon as we sense a feud about to happen, we get our popcorn game on, sit down and watch. Remember when football star Ahmed Hossam (Mido) and madman Mortada Mansour had their Twitter moseeba? Well, we were scouring the Egyptian interwebz when we bumped into Al-Ahly on Facebook and Twitter engaging […]

The Best ‘Coke Is Better With’ Memes

The Best ‘Coke Is Better With’ Memes

Every now and then, an ad pops up and it spreads more than the plague. This Ramadan, the “Coca-Cola A7la Ma3…” commercial, which features Coke cans personalized with names of loved ones, is the viral talk of the town. We’ve rounded up some of the funniest spoofs we’ve seen making the social media rounds, thanks […]

RamaScoops: ‘Coke Is Better With’

RamaScoops: ‘Coke Is Better With’

There are certain ads that people wait for every Ramadan and Coca-Cola’s is certainly one of them. Every year the soft drink giant and its competitors release some of the coolest campaigns to grace the Ramadan stage. Who will be crowned Ramadan soft drink giant? We don’t know yet, but we got to say we’re […]