This UAE Minister Will Inspire You to Take Part in Dubai’s Fitness Challenge

This UAE Minister Will Inspire You to Take Part in Dubai’s Fitness Challenge

Earlier this month, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum started an initiative that aims to make Dubai one of the most active cities in the world. How, you say? By challenging its residents to take part in a 30-minute exercise every single day day, and ultimately, improving the long-term habits of people […]

Sheikh Hamdan Just Took Morning Texts to a Whole New Level

Sheikh Hamdan Just Took Morning Texts to a Whole New Level

Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, the Crown Prince of Dubai and Chairman of the Executive Council, just took morning texts to a whole new level! If you’re a Dubai resident, you don’t have to ever imagine waking up to a message from royalty, because you probably already have.     It has […]

Egyptian Restaurant Challenges You to Eat 60 Sandwiches for Free

Egyptian Restaurant Challenges You to Eat 60 Sandwiches for Free

  Foodaholics, rejoice for today is Christmas gracing us in the summer. For those who appreciate a delicious, greasy and heavenly sandwich, you are in for a treat and we are heavily hyperventilating from excitement. Egyptian restaurant, Kebda w Shawerma (Liver and Shawerma), has challenged all of us to unleash our inner beasts and we’re […]

This Egyptian Man on ‘Ninja Warrior Bel Arabi’ is Basically Spider-Man

This Egyptian Man on ‘Ninja Warrior Bel Arabi’ is Basically Spider-Man

  We’ve been obsessed with Ninja Warrior for years. Not that it encourages us to stop being couch potatoes or anything, but we simply enjoy watching other people doing things with their bodies that we will never comprehend.   American Ninja Warriors is a televised sports entertainment show. Participants get to display their physical abilities […]

Nike Challenge Episode 2: No “Beginners” Luck in Sight

Nike Challenge Episode 2: No “Beginners” Luck in Sight

Episode two of Nike Women’s new web series Margot vs Lily is all about the struggle of learning something new, which is perfect because only one member of our team met their goal this week. Previously, sisters Margot and Lily bet each other to break out of their comfort zones with their New Year’s resolutions. In this week’s episode, “Beginners”, Margot creates […]

Q&A: ELFIT Athlete Khaled Monib Prepares for Egypt’s Biggest Fitness Competition

Q&A: ELFIT Athlete Khaled Monib Prepares for Egypt’s Biggest Fitness Competition

Ahead of Egypt’s biggest fitness competition, the ELFIT Challenge taking place at Egypt Fitness Fest this weekend, we caught up with athlete and trainer Khaled Monib. The Bake Rolz & Bake Stix-sponsored competitor shared with us his athletic journey, passion for fitness and words of wisdom.     Tell us briefly about your fitness journey. […]

Do You Have What It Takes To Beat The Maze?

Do You Have What It Takes To Beat The Maze?

With Ramadan finally over, it’s safe to say we’ve had enough food-related events and outings to last us a lifetime! So, what is one supposed to do in Cairo if it doesn’t revolve around food or shisha? Well, that’s where we come in, because you’re missing out on a whole lot of fun! Towards the […]

Converse Egypt Gets Creative From Where They Stand

Converse Egypt Gets Creative From Where They Stand

Standing out and having a sense self style has been something Converse has always promoted. Their latest #MadeByYou campaign has taken Cairo’s streets by storm, challenging all those Converse fanatics out there to give them insight into #FromWhereYouStand. The challenge has gone viral on Instagram, and it doesn’t get simpler than this – all you […]

Egypt’s El Fit Challenge Is Back!

Egypt’s El Fit Challenge Is Back!

It is BACK! In case you missed the first two renditions of Egypt’s ELFIT fitness challenge, this is your last chance to compete for the 2013 title! Vol.3 will be hosted on Dec. 6 and 7 by the British International Schools in Cairo (BISC) at SODIC West. ELFIT Challenge is powered by Reebok and is […]