Fashion & Beauty

10 Things about the Kalson that Only Guys Will Understand

10 Things about the Kalson that Only Guys Will Understand

By Ahmed Wassef

We Egyptians love wearing kalsons in winter. Although it’s a short season here, it is always full of jokes and memes about how the kalson is one of the best inventions ever, making the world better, smarter and sometimes a little more fun.     1. Kalson Vs. Technology   There is a saying that […]

Q&A: Egyptian Makeup Guru Soraya Shawky

Q&A: Egyptian Makeup Guru Soraya Shawky

Known for her creativity and distinctive make up techniques, as well as being every bride’s first choice on her big day, Soraya Shawky’s name is sparkling more and more in Egypt’s fashion and makeup scene.     First of all, congratulations on winning Makeup Artist of the Year in the Jumia Chic Asfour Awards!   Thank you very […]

7 Must-See Boutiques In Dubai

7 Must-See Boutiques In Dubai

With Dubai being a popular destination for people all over the world, the fashion industry has risen to something quite extraordinary. So, if you happen to be in the extravagant city, don’t forget to explore what these boutiques have to offer.       Sauce     This multi-brand boutique has adorable unique pieces from […]

Where to Get the Freshest Street Wear in Egypt

Where to Get the Freshest Street Wear in Egypt

Move over studios and designer brands, it’s all about street wear and street fashion! Having gotten its name from literally “the streets”, the fashion style has emerged not from haute couture and A-Class associations, but from those rough and tough individuals who so happen to be from the “other side of the tracks.” This trend […]

Fashion Trends You’ll Be Seeing the Most in 2015

Fashion Trends You’ll Be Seeing the Most in 2015

By Sarrah Juzar

If there’s a single resolution most people actually try to accomplish, it’s the most overused and overheard one: “New Year, New Me.” Well, if that’s how we’ll be keeping things every year, then we have infinite chances to change multiple aspects of our lives. For us fashion forward women, this means a substantial change in […]

9 Tips to Keep Your Skin Glowing through Winter

9 Tips to Keep Your Skin Glowing through Winter

Dr. Dina ElDisouki

We have always been told not to “judge a book by its cover”. Nevertheless, when it comes to the assessment of health, we should judge our skin (our “cover”) as it forms a mirror that reflects the interaction between internal problems, external factors, and factors specific to the skin. Skin care becomes a particular challenge […]

DIY: Winter Accessories To Keep You Warm

DIY: Winter Accessories To Keep You Warm

This winter is one of the coldest ones we’ve come across – or at least it feels like it! No matter how many layers we wear, it always seems like there is a breeze entering from somewhere. The trick is to get EVERYTHING covered up, and so you don’t end up looking like a mummified […]

12 Nail Polish Hacks That Actually Work

12 Nail Polish Hacks That Actually Work

There is nothing like a good manicure. It gives you a similarly good feeling that a haircut would give you, but the plus here is that you can do it way more often and in the comfort of your home. If you’re anything like 99% of women, you would have run into trouble while applying […]

Then and Now: 7 Trends that Made a Comeback in 2014

Then and Now: 7 Trends that Made a Comeback in 2014

We love that certain looks from the past become some of the hottest trends of each new season. 2014 was no exception, as trends from past decades made a huge comeback. The 90s especially dominated the runways and street fashion. Check out what this year’s hottest trends looked like when they first came out and […]

5 Fashion Trends We HATED In 2014

5 Fashion Trends We HATED In 2014

2015 is just around the corner and we are just super excited for it. It is a new year with so many great exciting things to look forward to, but among the things we are grateful to never see again, are these five trends that we simply hated. Seriously, to whoever tried these trends, what […]

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