Arts & Entertainment 17 May 2013
  Eargasm: Young & Beautiful












With the Great Gatsby fever taking over the world, we had to share none other than Lana Del Rey's hauntingly beautiful single for the movie "Young & Beautiful"

Put this on repeat and enjoy!

Arts & Entertainment 10 May 2013
  Eargasm: Kolombo & Ashibah Team Up












What do you get when one of the world's hottest Deep House Dj's teams up with one of Egypt's hottest exports? Pure musical bliss if you ask us

Belgian DJ Kolombo has teamed up with Danish/Egyptian songstress and DJ to create what we call a musical eargasm.

Check out their latest single together "Wade in the Water", just released yesterday:

Thoughts & Insights 1 May 2013
  Music Genres 101












Ok so to clear things up, and I’m sure some DJs will appreciate this article as we all collectively get requests about genres that don’t exist at ALL.

So here is:

Trance:

Possibly, the most popular electronic music genre (just ask Tiesto ) , and yes it is what your mom called noise or started worrying about you being possibly possessed ( basically anything by Tiesto, Armin Van Buuren , Cosmic Gate, etc.)
Beats per minute help distinguish Trance from the rest. Trance has a tempo of 130 to 165 BPM (beats per minute) , and 32 beat phrase, somewhat faster than house music .
Trance music typically follows a formula that allows the track to flow, progress, and build to reach epic climaxes and deep low points.

Techno:

Known to emphasize rhythm it is a mainly instrumental genre. Techno was developed in and around Detroit, Michigan in the 1980s, and utilizes a countless synthesizers, drum machines, interesting loops, editing and mixing .Techno is by no means what you think it is, yes it may be repetitive to some, but some of the biggest club nights worldwide are now Techno driven and some of the greatest names in the industry produce or play Techno (Adam Beyer, Nicole Moudaber, Dubfire, Sven Vath, etc.)
What you don’t know is that some techno tracks are slow as 121 bpm.


House:

The electronic dance music genre that is now known to all, originated in Chicago Illinois, USA in the late 70’s early 80’s reaching its popularity by mid 80’s. In general, house music mimics disco’s percussion using a bass drum on every beat with the added synthesizer, bassline, electronic drums, effects and vocal or pop samples (think David Guetta, Pink fluid , Alex Kenji , etc.)
House music is up-tempo music for dancing and has a tempo range of between 118 and 135 bpm in general.


Here are some of House Music sub genres or styles that you may encounter or be confused about:

Funky House: Funky can be sub-divided into many other types of house music French house, Italian house, Disco house, Latin house and many other types of house have all contributed greatly to what is today known as Funky house. It is recognizable by its often has very catchy bassline, a bouncy tempo, and female vocals or disco samples (think: Seamus Haji)

Progressive House: Best known for accelerating peaks and sharp lows through a track's duration .Layering different sound on top of each other and slowly bringing them in and out of the mix is the key idea behind the progressive movement. Some of this genre is known to sound like a cousin to trance music. (Think Sasha, cPryda, Panadol please , etc.)


Tech House: brings together deep or minimal techno music and the soulful and jazzy end of house, increasingly becoming popular with producers and party goers alike (think: PleasureKraft) It is one of those genres that a lot of partygoers in Cairo like, but just don’t know it!

Electro House: is a fusion genre of house music and electroclash.  It has the beats commonly found in house music with analogue or digital basslines derived from electrotech. The tempo it follows lies under house and usually ranges from 125 to 140 BPM (think Afrojack or kalaksat and soda3)

Deep house:
Do I really have to? Oh well, it appeared as a genre in the early 90’s  with influences from jazz and soul, it has been known today to have  less vocals, deeper basslines, heavy organ chords and hypnotic synths and a touch of underground sounds. Also known to be Cairo’s favorite music genre lately (Think: Calptone, Hot Since 82, Maceo Plex, etc.)

* The DJs/ producers mentioned do not limit themselves to  a particular genre of electronic music and may have changes their style over the years; I used these examples for your ease of reference

The point of this article is that when you come up to a Dj and ask for an uplifting vocal house, energetic pumping house or groovy whatever, we honestly have no idea what you are talking about. I suggest taking a look at Beatport’s genre list for reference and if the genre is not there is a very high possibility we don’t have it either.

Inventing new genres is permitted if you are someone like Amin Edge (check out G -house) or Washington Dcs first breakout electronic music genre Moombahton at the hands of Dave Nada.

Arts & Entertainment 16 April 2013
  Coachella 2013












“What the fxck is up, Coachellaaaa!”. From the mouth of a hologramed 2pac, these words shook headlines and reached over a 10 million YouTube view last year. Coachella is back, and for those of you who are unaware of what I’m talking about, allow me to introduce you to a parallel universe that is -mind you- only a plane ticket away. 

What is it? Coachella Valley arts and Musical Festival: Hipster holy-land. Music. Lots of it. Fashion. Drugs. Lots of that too. Modern day Woodstock. Think Cali. Middle of the dessert. Hippie plaid fashionistas. An “instagramed” three day weekend, basically. Line-up is posted early on in the year and goers usually book a good six month before hand. Genuine Coachella goers usually camp, others book in nearby hotels or rent out villas. Celebrities, artists, fashion bloggers and the likes-of are known to be a part of the festivities. 

The Music:

Please have a look at this years line up and try to hold back your tears. We know, we know.

The fashion:

“It’s like being at a really chic grassy dirt colored carpet” could be the best description i’ve read.

Fashion plays a huge role in the festival. Magazines are crowded with ‘fashion festival’ style articles prior to Coachella (mind you, its all fringe, denim, high buns, rings rings and more rings) but nonetheless this festival shapes up a huge part of the fashion industry. Brands such as Urban outfitters and American Apparel use social media to capture the feel of their brand and invites their target market (Pretty much everyone who goes to Coachella) to interact with them through out the weekend.

First Coachella weekend just passed and here's what you’ve missed out on:

  • Bauuer dropping the Harlem shake and erupting and insane reaction from the crowd.
  • The XX with Solnage covering Aaliyah (Coachella seems to have a thing for the descended 90‘s artist)
  • Flying lotus DJ-ing for the OFWG.
  • R-Kelly with Phoneix -most unexpected collaboration, we’re blaming it on the booze (Watch the video below).
  • Rapper Action Bronson smoked a joint and ate food people passed him from the crowd.
  • And finally, 2 Chainz starting late and being booed from the audience. 

Coachella streams all the shows live on YouTube for the not so fortunate people like us, where you can watch all the good times that you’re not having while you slow down your whole office’s internet connection and casually ignore all incoming work email notifications.  Enjoy!

Arts & Entertainment 12 April 2013
  Eargasm: A Little Alternative












We're changing it up for our usual love of deep house on Friday's or even some of our favorite pop stars tracks, and instead showing the Alternative indie band The 1975 love!

Hailing from Manchester, this is the groups first studio album and it looks like they'll be blowing up everywhere!

We Said This: We love us some Chocolate!

Events & Nightlife 4 April 2013
  Au Revior Audio Damiana












It's a sad, sad day in the events world in Cairo, Egypt. Audio Damiana is hosting their last event of the season, with non other than Dr. Dru.

If you have been living under a rock for the past couple months, then you probably don't know that these guys have been responsible from bringing some of the biggest underground names to the country.

Taking to the decks to and before the Adana Twins label mate, are both Shaggy & Misty and Hafez.

Check out Dr. Dru's latest funky set and get ready for tonight!

Here's to one more night of good music and dancing in dark rooms!

Arts & Entertainment 29 March 2013
  Eargasm: The Lucky One's












We love the original song by Daughter, so when we found this remix by young up & coming producer and DJ Alle Farben; we jumped up and down and did a little dance!

Check out this Friday's Eargasm Daughter's "Youth" remixed by Alle Farben.

Heieneken UCL
ID VODKA